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As you begin the process of creating your video, you’re going to need as many details as possible. You will especially need to know your needs, goals, and target audience. These elements will be instrumental to the planning and execution of your video, and will help make the process go by smoothly. The best way […]

Virtual reality has been a hot topic lately, but what about augmented reality (AR)? Though it might not seem as new and exciting as virtual reality, it may eventually overtake it in popularity. AR has been used in sports for quite some time. Perhaps you’ve seen the football down markers or the glowing hockey pucks? […]

Having trouble finding the perfect gifts for the VR or video enthusiast in your life? Here are some great gift ideas that’ll put a smile on their face and yours!

With Millennial’s leaving college, Gen Zer’s will soon control the student housing market and Generation Z will need to be marketed to in different ways. WHO IS GEN Z? Gen Z is the generation that follows Millennial’s. They were born between the mid-90’s and 2010, although there is some debate over the actual cut-off dates. […]

3D animation is a graphic technique that utilizes motion in order to bring characters, objects, props, and more to life. Though 3D animation has primarily been used in the creation of video games, films, and TV shows, its usages have grown alongside its popularity. Now, 3D animation is used to create materials for companies that can […]

Having trouble finding that perfect gift for your favorite photographer? Here are some great gift ideas for photographers that’ll have them snapping away!

Marketing plays a pivotal role in ensuring business growth and development, so it’s important to be continually thinking about what you can do next to keep up your marketing’s momentum. One tool that businesses have employed is animation. We have seen a 40% increase in businesses incorporating 2D animation into their marketing process. Why would a tool that has been popular in kid’s TV make such an impact on Corporate America?  

Social media has changed the way companies share information. It was created to connect people and help them exchange ideas, which has proven to be a useful tool for companies across the world, allowing them to interact with their audience in a way that wasn’t possible 15 years ago. The informality of behind-the-scenes (BTS) content […]

[one_half] I hear this one all the time. I think I will just shoot my video with my iPhone or iPad and then post it on YouTube. That should work, right? Well… not so fast! Please don’t misunderstand. Just because I founded a Video Marketing Company in Phoenix (Point in Time Studios), doesn’t mean that […]

Though marketing videos are often lumped into one general category, there are different video production types that can be utilized. Each type offers different benefits and costs, depending on the product, service, or business you are promoting. Below are some of the different types of video production. Picking the correct one for your video is […]

You can’t go without client testimonials. Yes, it’s nice when someone writes one up for you to post on your website. But unfortunately, people tend not to trust those very much and can be rather dry and repetitive. If you’ll be creating testimonial videos regularly (and you should!) try to use a person from your team who is good at interviewing.

This blog is based on the latest YouTube post from the Video Sensei! To find the video to accompany this blog, go to http://youtu.be/HYrWD39Gr4I You worked hard and spent money to create some high-value video content and now you’ve finally created something that will really put our company in a good light. So…. now what?! One […]