In a world where creative vision meets technological innovation, Point In Time Studios truly stands out. Our award-winning creative studio has recently chalked up another win.
And we are thrilled to share the news.
We recently received high honors at the prestigious 2023 Communicator Awards. And with these accolades, we’ve proven yet again why we are a force to be reckoned with in the advertising and video production industry.
This year, we claimed the Award of Excellence for an engaging video ad produced for Parker & Sons, a reputable air conditioning, heating, plumbing, and electrical services company.
In the same sweep, we also bagged an honorable mention for the Communicator Award of Distinction. This time for an innovative workout video ad we created for Arizona Milk Producers.
What sets these video ads apart in a competitive market filled with creative content? Let’s dive into the details that make Point In Time Studios’ videos stand above the rest.
The Award-Winning Parker & Sons Ad
Unleashing creativity with a dash of fun, Point In Time Studios crafted an ad for Parker & Sons that stole the show at the 2023 Communicator Awards. This masterpiece was part of their ongoing “Not Your Average Joe” marketing campaign, which has gained significant traction and adoration from the local Phoenix community.
The campaign personifies a technician named Joe. He’s not just your run-of-the-mill technician, he’s a trusted problem-solver who is ready to go above and beyond for Parker & Sons customers. In this award-winning video, Joe tackles an unusual challenge – replacing a hot water heater and giving a customer’s dog a bath.
Creating an ad that is both humorous and relatable is no easy task. But we worked to achieve this feat, while also fostering brand awareness, marketing the service, and building trust within the local community.
By highlighting Joe’s dedication, the ad reinforces Parker & Sons’ commitment to excellent customer service. We’re proud to continue working with the Parker & Sons team and to have the opportunity to serve as their creative partner.
Honorable Mention: Arizona Milk Producers Ad
Another exciting accomplishment of Point In Time Studios came when we earned an honorable mention at the Communicator Awards. This time for our work on an Arizona Milk Producers 360-degree VR workout video ad.
Combining education and engagement, this video was part of an innovative campaign to illustrate the role of milk in muscle building. The advertisement was a result of a thoughtful collaboration between Point In Time Studios and Cindy Swansiger, the Communications Manager of Arizona Milk Producers.
Leveraging cutting-edge VR 360-degree camera technology, the Point In Time team created a truly immersive experience for the viewer. By delivering important health information within a visually captivating frame, the ad offered an educational journey that was as entertaining as it was enlightening.
The campaign was paired with an interactive Virtual Reality (VR) Farm tour, offering an intriguing look at the dairy story from farm to table. This package viewed on an Oculus further enhanced the connection with the benefits of milk, giving viewers a memorable virtual journey.
The Communicator Award of Distinction is a testament of this ad’s impact and innovation.
The Prestige of the Communicator Awards
The Communicator Awards stands at the pinnacle of international creative awards programs, honoring creative excellence in the field of communication. With a history spanning over two decades, this annual competition acknowledges the best in advertising, corporate communications, public relations, and identity work across multiple mediums.
The prestigious body behind these awards is the Academy of Interactive and Visual Arts (AIVA). Comprising an invitation-only membership, AIVA is a group of top-tier professionals from various visual arts disciplines, focused on their commitment to celebrate innovation and progress.
The AIVA’s endorsement is a true sign of an entrant’s distinction in creative work. Entries are judged not merely in relation to one another, but on their merits against a standard of excellence within their individual category.
With Excellence Winners scoring 90 or above and Distinction Winners scoring between 70 and 89, Point In Time Studios’ accolades certainly reflect our commitment to creating top-tier content.
As top-level winners, Point In Time Studios gets the opportunity to be included in the Communicator Winners Gallery – an interactive showcase designed to honor and spotlight the cream of the creative crop.
Visit the Winners Gallery to witness excellence in visual arts, year after year.
Enjoying the Accolades
It’s important to reflect on what these 2023 Communicator Awards and accolades represent. Not only to underscore our team’s creativity but to show how our hard work and innovative spirit continue to push the boundaries of marketing and video production.
We look forward to continuing to deliver groundbreaking video, AR, VR, and 3D animation for our clients. Here’s to another great year at Point in Time Studios!
