September 1, 2021

There is a long-standing debate between camera buffs about which battery mount is best. Many swear by Anton Bauer’s gold mount, while others prefer Sony’s v-mount. You’ll often see arguments about which mount type is best, and why. If you’re unsure what the difference is between the two, the following review will help you understand. […]

August 18, 2021

The multiple-camera setup is a video production method where several cameras record or broadcast a scene at the same time. The concept of multi-camera filming is simple: multiple cameras are used during a shoot to film one subject. In execution, however, a multi-camera setup can be very difficult if not done correctly. An incorrect setup […]

August 3, 2021

An important goal of marketing is being able to stand out amongst your competitors. Setting yourself apart from other brands can be helped out by creating a unique corporate video. Video is one of the most popular methods of creative marketing, and can be incredibly effective when it comes to promoting your brand. When determining […]

July 19, 2021

Video production is an incredibly useful medium when it comes to marketing your product or service. While there are a number of ways to produce videos and they largely depend on your end goal, there are three basic pieces to all types of video production, regardless of your end product. It’s important to fully understand […]

April 25, 2021

We understand the difficulties that come with trying to increase apartment lease up rates. There can be an overwhelming amount of lease-up marketing tactics to sift through and determine which ones will work best for you. That’s why we’ve decided to show you 10 marketing ideas for apartment lease ups that will double your lease […]

March 25, 2021

As you will learn during the pre-production process, there are two major ways to film: single camera, and multi camera. The differences between single camera vs multi camera can be found in their names. Shooting something single camera means to only use one primary camera, while a multi camera setup can utilize several. These two […]

March 9, 2021

Using virtual reality (VR) in the real estate sales process is still a relatively new idea, but so far it has been making quite an impression on high-end buyers and tenants. Though VR may be out of reach for lower-priced properties, real estate with a higher price tag has been enjoying the conveniences that come with it. Virtual reality is also ideal for residential real estate that is currently being built.

March 1, 2021

Video has become one of the most useful marketing tools, as almost nothing else can communicate a message as quickly and effectively. Many companies take advantage of this by sending videos in their email marketing campaigns. This can have a lot of benefits, such as increasing conversion rates, building brand awareness, and helping educate customers. […]

February 25, 2021

Even one of the opening scenes in The Karate Kid includes Arizona’s red rock country town of Sedona, but only when they are on their way to California. A lot of people who have never been to Arizona, or have only passed through Phoenix, don’t know that there are pine trees and snow to the North or actual bodies of water throughout the state. There are also sprawling metropolises, big city lights, and Old West attractions to protect the wild legacy.

February 19, 2021

The tiny revolution has come. People have become increasingly fascinated with all things tiny. Just ask those who watch Tiny Kitchen or Tiny House. Tiny has become so mainstream that micro-housing is popping up in cities all across the world, and student housing is following suit. Take a look at this new, tiny frontier. WHAT […]

January 29, 2021

College provides students with many opportunities to become more independent and marks an exciting transition into adulthood. When going off to college, students are faced with a very real question: Where am I going to live? Whether a student is from the area or from out of state, they have probably looked into student housing. […]

January 15, 2021

It’s no secret that virtual reality has taken people by storm. Virtual reality (VR) has unlocked a whole new world of possibilities, but how will this affect life as we know it? Continue reading to learn about 5 ways virtual reality will change the world we live in, far beyond gaming. BETTER TRAINING Virtual reality […]