February 27, 2020

The Sword of Damocles In Greek myth, Damocles (a guy whose only job was to hang around the royal court and never got to be in any other story) approached his king, Dionysius, and expressed a bit of envy for what it must be like to be he, surrounded by riches and dripping with power. […]

January 5, 2020

Using virtual reality (VR) in the real estate sales process is still a relatively new idea, but so far it has been making quite an impression on high-end buyers and tenants. Though VR may be out of reach for lower-priced properties, real estate with a higher price tag has been enjoying the conveniences that come with it. Virtual reality is also ideal for residential real estate that is currently being built.

December 27, 2019

Virtual reality production cost varies widely between companies. The major cost variables are business costs, amount of work, and value created.

December 19, 2019

Santé Realty approached Point in Time Studios to create a Virtual Reality tour to showcase their 501-unit luxury apartment complex on the shores of Spain..

December 16, 2019

Still haven’t gotten the video editor in your life a gift? Can’t seem to figure out the perfect gift to give them? Here are some great gift ideas for video editors that’ll put a smile on their face and yours!

December 10, 2019

Having trouble finding the perfect gifts for the VR or video enthusiast in your life? Here are some great gift ideas that’ll put a smile on their face and yours!

November 25, 2019

Even one of the opening scenes in The Karate Kid includes Arizona’s red rock country town of Sedona, but only when they are on their way to California. A lot of people who have never been to Arizona, or have only passed through Phoenix, don’t know that there are pine trees and snow to the North or actual bodies of water throughout the state. There are also sprawling metropolises, big city lights, and Old West attractions to protect the wild legacy.

November 11, 2019

If everyone is truly honest, corporate communications are typically the most groan-worthy because they’re well, boring and cheesy, and it would serve you well to find ways to squash that notion. Yes, video is the easiest and most likely form to be digested. The bottom line, you need your employees to be engaged and informed, and there are things they need to know about the goings-on of your business. Using video as your choice of medium will transform doldrum communications into stimulating content your employees will look forward to consuming.

November 8, 2019

Marketing allows you to reach your consumers and communicate your story in more ways than ever before. Print media is still alive for advertising purposes and online you can utilize blogs, eBooks, case studies, infographics, videos and podcasts to get your message out there. 81% of businesses use video as a marketing tool. Including a video on a landing page can increase conversion rates by 80%.

October 1, 2019

My first large-scale production was for Brooklyn Bedding. It was a commercial spot we did for them. I had been on some smaller productions and was just getting my feet wet in the production /product management role when Rami threw this huge production at me. It was really great; I had to learn on the fly. It terrified me at first. It was a lot of new things and we only had a few weeks to prep.

September 20, 2019

You can’t go without client testimonials. Yes, it’s nice when someone writes one up for you to post on your website. But unfortunately, people tend not to trust those very much and can be rather dry and repetitive. If you’ll be creating testimonial videos regularly (and you should!) try to use a person from your team who is good at interviewing.

June 14, 2019

I always had the dream of starting a business and becoming an Entrepreneur, but I had no idea where to start. I then had the idea to possibly start my own Video Production Company in Phoenix!